Tag Archives: series

It’s a new book #bookrelease

My path for the last couple of years has been weird. I get sporadic writing time, and try to make the best of it. Eventually, those sessions add up, which is why I’m posting today.

My work schedule put me in a strange place, because I could publish last weekend, then not talk about it all week, or publish this weekend and have the same problem ahead of me. I went ahead and ran it through Amazon’s mill last Sunday.

Good Liniment is now available on Amazon and has been for a couple of days now. I’ll be taking it out on tour for a few weeks to give it a good launch, and will be reblogging the posts here as a way to support my hosts and hopefully drive a bit of traffic. Lisa Burton, spokesmodel for my career, will be out there too handing out some book specific posters.

Getting sick didn’t help matters along. I missed a bunch of work this week with something like the flu on steroids. (I got the flu shot, so it’s probably something else.) At one point I was feverish and slept for 20 straight hours. The other four were spent in the bathroom.

That doesn’t leave a lot to talk about in a blog post, so let’s make this about the new book.

Someone is murdering members of the local witches coven. They turn to Lizzie and the hat for their unique skills that might help eliminate the killers.

A religious zealot might be a monster, but is still a human being. This task isn’t the same as staking vampires or shooting zombies. It isn’t the usual project Lizzie takes on for her night work.

This all takes place during a recovery period for Lizzie. She needs to keep her cover band together and find a new way of getting them gigs. More bands and less venues are making finances tight. The hat didn’t make things easier during her absence, by spreading rumors about why she took her sabbatical.

Someone killing others over a point of view insults Lizzie’s sensibilities. She has secrets to keep. Her employers have secrets, too. It doesn’t make for a comfortable working environment, but she agrees to do what she can.

Convincing her strong-willed employers to stay indoors during all this poses another problem. Can she keep them alive long enough to finish her task?

Good Liniment is full of magic, magical creatures, and an entire underground community living amongst us.

The Hat Series consists of short novels that can be read in a single afternoon. They’re full of snarky dark humor and can be easily read out of order.

Purchase Link: http://mybook.to/Good_Liniment

Series Link: https://www.amazon.com/gp/product/B08KTQY1XJ?ref_=dbs_p_mng_rwt_ser_shvlr&storeType=ebooks

I hope to give this one a good launch. It expands the world of Lizzie and the hat exponentially, and provides a base the next few stories will feed off of. I plan on making minor introductions in subsequent stories so you can still read them out of order should one grab your attention more than another.

I also have a finished manuscript for The Midnight Rambler that glances off some things in Good Liniment. Probably hold that one for the Halloween season.

I’m scheduling this post ahead of time and hope to be back at work by the time you read it. I might have to catch up with comments after hours.

So, there you have it. A new book in The Hat Series. Do all the things authors dream of. Pick up a copy, have fun, tell your friends, maybe share it on social media. Watch for the tour posts. I made every one of them unique and I think it will be a good tour.

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My 2021 Assessment

This is an annual event here at Entertaining Stories. Before writing this, I read back through the last few years of assessments, along with business plans for coming years. What surprised me is how positive and professional they came across. That isn’t the case this year.

2021 can…

Most of this involves things in my personal life that I really can’t post about. Old What’s Her Face and I each had our own health scares this year. Hers is fine, but mine remains a bit of an unknown. I have a January appointment for follow up that I may, or may not, keep. There have been major changes in the workplace, and my father passed away on December 2nd. Recently, our grandson developed a major problem that isn’t completely solved yet. This stuff hits hard.

Most of this has been a lingering problem for the last two years. It all seemed to merge at once, kind of like one of those gigantic freeway crashes we see on the news every couple of years. There is nothing I can do about most of it, so I have to compartmentalize and deal with it as best I can.

Having said that, this used to be a writing blog, and this is a business assessment. My plan said I would only release two books in 2021, and I hit that goal. Both Lunar Boogie and Wreck of the Lanternfish are available right now. Lanternfish is still in the throes of a more demure blog tour as I write this.

Looks like this year was all about series work. I’m kind of proud of that, and frightened at the same time. I miss my stand-alone stories, and want to try writing another one of those eventually.

Publishing two, instead of three, gave me more time to experiment with other things. This was a 2021 goal and I achieved that, too. First came a summertime experiment involving two stand-alone titles; Grinders and Serang. Confession, Serang ties right into the Lanternfish trilogy.

This all stemmed from an invitation to appear on Fresh Ink Group’s blog talk radio program. I really didn’t do a lot of promo around this, but it worked out fairly well. I gave away a ton of free books, but only Serang seemed to gain reviews after the fact.

This allowed me to fine tune my plan. When October came around, I decided there are four volumes in The Hat Series. There were four weeks in the month, and a new plan got launched. I promoted each volume for a week, and ran free days for two of them. This worked even better.

I moved another ton of free books, but this time there was someplace else for readers to go. To be honest, I’m still seeing sales from the October push. It seems the crack-dealer method still has some life in it. A freebie leads to purchasing additional stories. I also combined my free days with a push by The Fussy Librarian. I can see the difference, and will probably use them again.

One of the other things I did was post more at the outer fringes of my circle. Let’s face it, my inner circle already hosted me when each volume was originally released. Since we tend to follow the same people, blog tours can become like listening to a broken record. (Wow, is that a dated statement these days.)

One of the things I noticed, and my inner circle confirmed, is that Amazon’s Pages Read seem to be where all the action is. It seems to have surpassed my actual sales, but Amazon pays me and the readers are getting to read for free. I don’t know what this means, or how to use it, but it’s an interesting observation. Maybe I can find a way to milk this like a prize cow.

With two book releases, and two month-long promo tours, there was a lot of promo. Every tour post was unique, so I was blogging, but it was all hosted elsewhere.

This final bit of December promo comes with an observation. The release of Wreck of the Lanternfish is showing an equal volume of sales for the previous volumes in the series. Could this signal that trilogies are more of a sweet spot than I anticipated? Are there a larger group that won’t start a series until they know it’s complete?

I managed to keep up with my Story Empire responsibilities, and feel like they were successful posts. Entertaining Stories suffered the most. I love this site, and want to stay in touch with everyone here. With all the life issues (particularly the life issues), combined with the extra promo, something had to give.

To be honest, I want to spend more time at the Writing Cabin and maybe even let the Research Sirens steal me away for a while. Until some things settle down, that isn’t realistic.

I have been less than creative for the last six months, but have dabbled with a side project. I don’t want to push anywhere until my personal life settles down. I’m taking life one day at a time right now.

I could be alone here, but 2020 was a better year for me. I don’t ever want to see another one like 2021.

Talk to me in the comments. I really love you guys and would like to get back to more regular interaction here.

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War of Nytefall: Eulogy #99¢ #newbook

Charles Yallowitz is a dear friend and he has a new book to tell us about. Charles is one of the premier fantasy authors out there and this is the second series he’s placed in his expansive world of Windemere.

***

On the eve of Clyde’s dream becoming reality, his life will be torn asunder.

Cover Art by Alison Hunt

As his dream of peace becomes a reality, Clyde faces his darkest challenge. With the Dawn Fangs’ existence exposed, the time for negotiations has begun. Mortal rulers and the council of Nytefall gather to discuss terms, but chaos is already stirring. It does not take long for Clyde’s dream to become a nightmare as villages are slaughtered by a Dawn Fang who is rumored to be the newly crowned Vampire King. Bodies of friends and enemies pile up as this mysterious imposter reveals why mortals should fear Clyde. Will Clyde’s final adventure see his dream of peace fail before it is realized? The truth is more horrifying than the Dawn Fangs ever imagined.

*****

Curiosity piqued? Check out this teaser!

The Truth?

Coming to the windmill, Magrus coats his body in a protective shell and carefully climbs to the top of the broken structure. Slowly turning in a circle, he scans the area to get a full sense of the remaining magic. He ignores the auras of the guards, who are sifting through the wreckage to find more bodies. Those who have been located have already been moved to the outskirts where they are being prepared for transport. Peering down the narrow road, he can see an oxen-driven cart is getting closer and sighs at how it will not be enough to collect all of the dead. Magrus considers warning the lieutenant, but he fears it will lead to a long conversation and waste more of his precious time. He turns to where the man is helping to prop up a wall, which has crushed a family of four. Shaking his head, the Zarian climbs down from his perch and uses his staff to help him navigate his way out of town. Nothing catches his interest, but he stops momentarily to send a few more lost souls to the afterlife.

“Let us see what really happened,” Magrus whispers as he reaches the woods.

Turning back to the village, the man plunges his staff into the earth and grips it tightly to prevent himself from falling over. His eyes develop a rainbow shimmer over the gold as he wavers on his feet. Fighting through the looming fatigue, the priest lets his magical vision change from what is in front of him to revealing phantoms of the past. Transparent buildings rise back into place and ghostly figures go about their lives even though he can still sense a little of what is truly there. Magrus scowls at the sight of a black-haired figure landing a few feet away, the puff of dirt revealing an illusion covering the small crater. Within seconds of appearing, the man rushes at the town and begins destroying everything in sight. Using only his fists and feet, he breaks houses and shatters people. The attacker’s speed is almost too much for the Zarian to follow, so he focuses on examining the phantasmal carnage for clues. He spots bite marks on several necks and sees the chickens were devoured in the blink of an eye. Torches and candles are knocked over to start the fires, which explode into an inferno connected to the illusionary plume of smoke. Magrus is not sure what caused the sudden blast since the attacker had been tearing the local blacksmith in half at the time. Deciding he has seen enough, the man freezes the vision before falling to his knees from the exertion. He is able to hold the image for another second before it disappears, but it still gives him a clear view of the rampaging figure.

“This cannot be shared,” Magrus says as he takes out a piece of paper. He mutters a spell to transfer the image of a black-haired man with a corn-shaped necklace from his brain to the parchment. “It would appear that Clyde of Nytefall is not as big a fan of peace as one would believe. Yet, I still see mysteries here. The fires grew without his influence and I see no reason why he would want this place discovered. I have many questions, Lady Zaria, so I cannot purify the Vampire King until I have answers. There has never been a man or monster who has escaped my thorough investigations. This one will be no different. I swear on my goddess’s crimson hair that Clyde and the Dawn Fangs will be judged. Then, if necessary, they will be punished.”

Click here for your copy of the Dawn Fangs’ final battle for 99 cents on Amazon! Help spread the word by adding it to your Goodreads ‘To Read’ List!

*****

New to War of Nytefall?Grab all 8 Volumes for 99 cents each ($8 total)!

Cover Art by Alison Hunt

Interested in more Windemere?  Then don’t forget to check out Charles E. Yallowitz’s first series: Legends of Windemere

Cover Art by Jason Pedersen

About the Author:

Charles Yallowitz was born and raised on Long Island, NY, but he has spent most of his life wandering his own imagination in a blissful haze. Occasionally, he would return from this world for the necessities such as food, showers, and Saturday morning cartoons. One day he returned from his imagination and decided he would share his stories with the world. After spending many years fiddling with his thoughts and notebooks, he decided that it was time to follow his dream of being a fantasy author. So, locked within the house with only pizza and seltzer to sustain him, Charles brings you tales from the world of Windemere. He looks forward to sharing all of his stories with you and drawing you into a world of magic. Blog: www.legendsofwindemere.com Twitter: @cyallowitz Facebook: Charles Yallowitz Instagram: https://www.instagram.com/cyallowitz/

Enjoy Clyde’s final adventure by clicking here!

***

Craig here again. That’s a pretty good deal for the entire series. Promo is hard, so let’s all help Charles out by using those sharing buttons today.

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Legends of Madeira

Joan Hall is with us today to tell us about her new book. It’s the first in the Legends of Madeira Series. There is also a sidecar/prequel called House of Sorrow, that I highly recommend.

Joan is a big supporter of the independent author community, one of my partners over at Story Empire, and just and all around good person. Let’s give her a big welcome, and make sure to use those sharing buttons to help her launch this project. Take it away, Joan:

***

Cold Dark Night: A Lunar Trifecta

Thank you for your generosity in hosting me today, Craig. I’m delighted to be back with you to kick off this tour for my latest release, Cold Dark Night, the first novel in the Legends of Madeira series.

As you know, I’ve long been fascinated by the full moon. Several years ago, I discovered Native Americans had names for each of them. Up until that time, I’d only heard of the Harvest Moon or a Blue Moon (when there are two full moons in a calendar month).

In 2018, a rare event occurred. January had two full (or blue) moons, as did March, meaning there was no full moon in February. This is sometimes referred to as a Black Moon.

This rarity occurs every nineteen years or so and is dependent upon time zones and leap years. But January 31, 2018, there was an even more uncommon occurrence, the trifecta of a blue moon, a supermoon (close proximity to earth), and a blood moon or eclipse.

I had an early meeting that day, and as I arrived at work, the eclipse had just begun. The event fueled my imagination. I had to write a story around this unique event. The idea for Cold Dark Night began to take shape.

Excerpt:

He looked toward the western sky. The earth began to pass between the moon and the sun, casting a shadow on the lunar surface. Before long, it would appear blood-red, the brightness completely obliterated.

The darkest hour is just before dawn.

How many times had he heard his grandmother say those words? It was years before he knew where the quote originated, or that it was metaphorical, not literal.

He’d come to a remote area of the Vaughn ranch to view this rare celestial event. Stargazers and astronomy enthusiasts gathered in various places outside Madeira to watch, but he didn’t want to be around others. He wanted to be alone, and the chances of the ranch’s owners spotting him were next to nothing.

A twinge of excitement ran through him as the lunar surface turned a coppery hue. Astronomers called it the Super Blue Blood Moon—a rare trifecta of the second full moon of the month, its nearness to earth, and a total eclipse.

An eerie stillness surrounded him. His pulse quickened—not from fear, but in anticipation of what was to come. Part of him wanted to go ahead with his plans. Too bad he hadn’t thought of it before now. A killing taking place during the blood moon would have been perfect.

But no, he had to bide his time. Wait for the natural course of events. He’d waited thirty-eight years. Another couple of weeks wouldn’t matter.

The darkest hour is just before dawn.

He would see the morning. But for some, darkness would soon last forever.

><><><><

Thanks again for hosting me today. Cold Dark Night is available on Amazon for the introductory price of .99 through the end of June. The price increases to $3.99 on June 15th, so now is a good time for readers to grab a copy.

Blurb:

New husband, new house, new town… and a new mystery to solve.

Tami Montgomery thought her police chief husband was going to be the only investigator in the family when she gave up her journalism career and moved with him to Madeira, New Mexico.

But after the historical society asks her to write stories for a book celebrating the town’s history, she becomes embroiled in a new mystery. If she can’t solve this one, she could lose everything. Her research uncovers a spate of untimely deaths of local law enforcement officials. Further digging reveals a common link—they all lived in the house she and Jason now share.

Tami isn’t a superstitious person, but the circumstances are too similar for coincidence. Then she unearths an even more disturbing pattern. And if history repeats itself, her husband will be the next to die.

Purchase Link: https://www.amazon.com/dp/B0968CXZQ9

Connect with Joan:

Website | Blog | Facebook | Twitter | Bookbub | Goodreads | Instagram

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War of Nytefall – Savagery #NewBook #IARTG

Hi gang, Charles is here to tell us about the newest entry in his Nytefall Series. Make sure to help him spread the word by using those sharing buttons.

It’s Monster vs Monster and Only One will Keep His Head!

Savagery For the first time in over a century, Clyde will know what it means to feel powerless and weak.

Headless bodies appearing across Windemere is only the beginning as Clyde faces the terrifying vampire hunter, Alastyre.  Able to match the Dawn Fang leader in power and ferocity, this new menace shows no signs of weakness or mercy.  With both friends and enemies getting dragged into the battle, Clyde will have to find a way to become stronger.  For that, he will have to accept an ancient challenge and pray that those he cares about and trusts can hold Alastyre at bay. Which monster of Windemere will claim the top of the food chain?

Want to hear more?  Enjoy this Teaser!

Alastyre disappears for a moment before reappearing in front of Clyde and grinning at how the Dawn Fang does not react. “I have waited many years for this day. You probably don’t remember me since it has been so long. The temptation to tell Mab the truth when she was my captive was so strong that I knew I needed more time to mature. I should only feel happy and excited when we are about to clash. By the way, your enemies put up an entertaining fight. It lasted no more than a couple of minutes, but I enjoyed it. My hope is that your reputation is true and I will get to use my full power for once. The thought of ripping your head off and adding it to my collection is one of the few dreams that gives my life meaning. Is this where we’re going to fight? I see that there is a lot of sand and giant boulders scattered about. Do you use this courtyard as a large rock garden in order to relax? You are a more amusing monster than I expected.”

“I don’t like you,” Mab growls before she is grabbed by the face.

“A drug-addicted worm should watch-”

“Put . . . my . . . partner . . . down,” Clyde growls from behind the hunter. The illusionary vampire fades away as the real one materializes, his gauntlet sword already pressed against the man’s meaty neck. “You say we’ve met before and you’ve been training to fight me. Looks more like you’ve altered yourself to become a freak. The smell of your blood reeks of corruptive magic and demon influence. There’s a hint of Dawn Fang and dragon in there too. You’re nothing more than a glorified golem. Bunch of parts and auras cobbled together to turn a weak mortal into a monster. I’m not impressed, Alan Stryker. Still trying to strike fear into the rotting hearts of my kind? At least your name isn’t as stupid as it was before.”

“Wait, do you mean that guy who attacked you outside of Lord Shallis’s castle?” Titus asks with a chuckle. He grunts when his sister is thrown into him, the force sending the siblings crashing against the patio’s railing. “I told you that keeping him alive was a mistake, but I didn’t think it would turn into this. You must be angry that nobody believed your story about vampires that are immune to the sun. Is that what this is about?”

With a casual flick of his finger, Alastyre sends Clyde’s sword and arm flying across the courtyard. “No because it was another hunter who survived and told that tale. Your leader was so distracted with Mab biting him that he failed to notice a second mortal that he failed to kill. I focused on recovery and getting stronger because I refused to follow such a ridiculous plan. The fewer people who knew about the Dawn Fangs, the better my chances were at being the one to succeed. Please know that I only want to destroy your leadership. Originally, I wished to wipe all of you out of existence, but that could prove to be impossible. You monsters are more talented at hiding than anything else I have hunted, so I could never be sure of your extinction. The next best thing is to take over Nyetfall and use it as a jail for your kind. All Dawn Fangs will be contained on this island once they no longer have their precious rulers. Don’t you agree that this is much better than extermination, Clyde?”

“I have no opinion because it’s never going to happen.”

“Do you accept my challenge?”

“You never officially made one.”

“I demand that you fight me to the death.”

“Thank you for being straightforward and not making me hunt you down.”

“We fight in an hour then.”

“Why not now?” Alastyre points while mentioning, “You are still missing an arm. I want to face you at full strength.”

“Don’t say I didn’t give you a chance,” the Dawn Fang says as he continues healing the injury.

Get a copy of this vampire action adventure for 99 cents on Amazon! Help spread the word by adding it on Goodreads!

*****

Want to catch up on War of Nytefall?Grab the volumes 1-5 for 99 cents each ($5 total)!

Cover Art by Alison Hunt

Interested in more Windemere?  Then don’t forget to check out Charles E. Yallowitz’s first series: Legends of Windemere

All Cover Art by Jason Pedersen

About the Author:

Charles Yallowitz was born and raised on Long Island, NY, but he has spent most of his life wandering his own imagination in a blissful haze. Occasionally, he would return from this world for the necessities such as food, showers, and Saturday morning cartoons. One day he returned from his imagination and decided he would share his stories with the world. After spending many years fiddling with his thoughts and notebooks, he decided that it was time to follow his dream of being a fantasy author. So, locked within the house with only pizza and seltzer to sustain him, Charles brings you tales from the world of Windemere. He looks forward to sharing all of his stories with you and drawing you into a world of magic.

Blog: www.legendsofwindemere.com

Twitter: @cyallowitz

Facebook: Charles Yallowitz

Instagram: https://www.instagram.com/cyallowitz/

Enjoy the fang-filled adventure by clicking here!

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A Banner Day for me

I knew company was coming this weekend and really wanted to get some things done before they arrived. They’re here now, but I made the most of this morning.

I have dual points of view in this story. Obviously, Lizzie is getting the bulk of screen time, but there is a detective, Joe Yoder, who is chasing what he thinks is a murderer. He’s kind of cool, because he communicates with his dead wife during the story. Neither Joe, nor his wife, have any paranormal abilities.

The day started out with Lizzie staking out the monster, but did not work out according to plan. As the victims pile up, she and my cop wound up on the same lonely street.

It wound up not being a great moment for him, but he’s chasing something he cannot understand. This is clearly Lizzie’s territory. She’s kind of soft hearted and doesn’t want him to get killed while trying to do his job. This led to a conflict that involved some of the hat’s special powers.

What I liked is that Joe also has a supernatural father. I’ve known this since before I started drafting this one. Joe plays a prominent role in this story, but he started off in my imagination as the herald to the next story which will heavily feature his father.

I used this section to discuss the secret between Joe and his dead wife. That way, readers get a clue, but Lizzie and the hat do not. The next book is going to dive deeper into the witchcraft community, and Joe’s dad will be a big part of that.

Joe got a lot of depth from this, because he blames his father for letting his wife die. He’s wrong, and I’ll have to weave in some kind of minimal reconciliation.

The trick is going to be keeping these as stand-alone stories in the series. Right now, I don’t think readers have to read Lunar Boogie in order to understand Good Liniment. My critique partners will help me on this point.

It was a banner day for me. I didn’t hit 5000 words, but I broke 4900 before I ran out of gas. I’m pretty happy with what I produced.

The weekend is for enjoying my company. I might get another writing day on Monday.

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Business Plan 2021

It looks like that time again. I try to prepare a business plan for my writing career every January. These have been some of my most popular posts over the years, but that isn’t why I write them. I feel like everything is better with a little planning.

I’m sure this is no surprise, since I’ve posted both here and at Story Empire about my storyboarding method for plotting out my stories.

Mostly, I write these to keep myself honest. I refer back to them throughout the year to see how I’m doing. Let’s dive into it.

A few years ago, I decided my best promotional move was to write my next book. I’ve gotten discouraged with advertising that fails to produce, social media that sucks time, but doesn’t seem to do much else, so I write.

Honestly, it seems to be working. I can’t explain it exactly, but if someone were to pull up my Amazon page, it appears that I’m somewhat seasoned and in it for the long haul. Perhaps people are more willing to take a chance on me more than someone who only has one book. No idea, but it makes some sense.

It’s not that readers pick up everything I write. If someone likes paranormal tales, I have a few. Same thing for science fiction and fantasy. Some are like me and read all those genres, but I can appeal to the specialists now, too.

For the last two years, I’ve published three books per year. It’s kind of a grueling pace, but it was worth it.

This year, my goal is two publications. I want to complete my Lanternfish trilogy and get it out the door. I’ve already started on the final volume, but it’s been slow going. Too many holidays and not enough quality time.

The other book I’m working on is a continuation of The Hat series. Since this is an ongoing series, I don’t feel as much pressure as I do with Lanternfish. I have a couple of storyboards for volumes beyond the one I’m writing, and a few solid ideas with notes started.

Last year, a couple of things changed for me, and forced me to make a decision. My cover art and Lisa Burton promotional pieces took much longer than I was used to. I kind of overwhelmed my critique group, too. My choices were to start another project while I waited to publish the completed ones, or take a break. I took a break.

I know this doesn’t seem like me, but I needed it and I imagine my critique partners appreciated the few months off, too. I didn’t exactly kick back during this time. I spent it getting ready for two extensive blog tours. I make all my promo stops unique, so writing ahead was a good idea.

Timing of publications continues to vex me. I would like to hit one right before school lets out in the Spring, and the other around Halloween sometime. I’m not sure I’ve ever hit the Springtime target before, but have been moderately successful in the Fall.

By publishing two books instead of three, maybe that will simplify a few things. Maybe not, because Grinders in late Winter went off without a hitch.

I intend to use any spare time I have drafting something new. I don’t know what that will be yet, but I could go on the African adventure, maybe the post apocalyptic piece that’s set in the swamp, or something set in outer space. That last one seems to want to be a trilogy again.

The idea of another trilogy kind of drags me down, and excites me at the same time. For one thing, I could do things differently this time. I could hold the entire thing back while I finish it, then go for quicker releases after it’s finished. This would make it my side project for a couple of years.

Lanternfish was only intended to be a stand-alone story. Comments and feedback convinced me to turn it into a trilogy. With one already on Amazon, the others have to come along as they can.

I need to make some decisions on how to promote Wreck of the Lanternfish. I could promote the book, the whole series, or a bit of both. I could go on two different blog tours; one for the book, then months later for the whole trilogy.

I might be able to use some discount days or free days to promote with, too. James is clearly the main character, but Serang has become a co-main character along the way. Her origin story has never been on sale and walks readers into the trilogy. I could do something similar with Voyage of the Lanternfish, or both.

Promotion is like dowsing to me. I’m open to suggestions here, so don’t be afraid to speak up.

Last year, my blogging goal was to post two to three times per week. This came after years of posting four times per week, because Lisa Burton Radio was always on Thursdays. With retirement of Lisa’s show, it should have been easy to meet. I failed completely.

This is the one thing I will blame on Covid. Many of my posts are a slice of life. With all the lockdowns, working from home, and all the rest, there wasn’t much life to share. I’ve been lucky to make a weekend post for the last few months. I don’t know if this will change, so I’m not setting a goal here. I will keep updating Entertaining Stories, and meet my Story Empire assignments. Anything beyond that will have to be an extra.

Then there is social media. During my summer break, I kind of bailed on it. It never really has produced anything for me, and I spent some time changing out my pinned tweets and all the rest. I changed it almost weekly when I promoted the Experimental Notebooks. My blog automatically feeds to most of them, and I still share all of your things when I can. I just stopped actively participating.

Prior to my break, I used to go through my feed and retweet all of your posts, share the bigger things on Facebook, etc. Now it’s mostly posts from your blogs.

Older rules were that we had to be active on social media, because that’s where readers find us. It made perfect sense, but I never really saw it function in real-time. Interest in blogs seems to be slowing down, too, but it’s about all I have left. It also seems to be the only thing that will sell books from time to time, so I’m all-in here.

My goals aren’t as severe this year. Two publications that I already have partial manuscripts for. Keep the blogs up, and dabble in social media. Spend any spare time drafting something new.

Weigh in today. Teach me your promotional tricks. Do you prepare a business plan every year, or is that just me?

They say all posts perform better with a picture, so here you go. Frankie likes to help Mom make the bed, particularly when the bedding is warm from the dryer.

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2020 Business Plan

I just recapped 2019 (Link) and consider it a success. It wasn’t exactly profitable, but I learned some things and was able to publish three titles last year.

One of the main things is that I can write more than one story at a time. I call the secondary one my side project and chip away at it when my main project bogs down. I’ve been known to park my brain for weeks dwelling on a plot issue, then hit the keyboard after I’ve worked it all out. It’s worse while working on my trilogy.

By having a side project, those lost weeks are pointed elsewhere, and somehow the main problem works itself out anyway. My side project jumps ahead, and when it’s time for it to emerge from its cocoon as the main project, I may be 50K words into it.

It’s kind of like how I keep multiple storyboards going. I always have something ready to start.

I intend to keep doing this in 2020. I don’t have a side project right now, but once HMS Lanternfish hits somewhere around 50K words, I’m going to start another one.

I finally wrote that cyberpunk story I’ve been bringing up for years. It needs a cover, a final read through, and formatting, but it’s very close. I enjoyed taking modern problems and poking them with a stick to see how our world might look in a hundred years. It’s called Grinders, and will be coming your way in early 2020.

With an incredible stroke of luck, I could release it for Chinese New Year. This is the Year of the Rat, a big part of the story goes down at the parade in San Francisco, where it is also the Year of the Rat, and a couple of rats play an important role in the story. Yours Truly is also Year of the Rat. That’s some serious juju right there, and I’d like to publish it then.

I don’t think it’s a deal killer if I don’t hit that target, the best laid plans of rats and men, etc.

Grinders is my stand-alone title for 2020. Sequels will eat up the rest of the time. I can’t seem to give up stand-alone work, and it’s something I really enjoy.

As far as sequels are concerned, I need to produce the next Lanternfish tale in 2020. I’m working diligently on it, and would love to have it available before the schools get out. My track record at that deadline is horrible. I don’t seem to have any luck with summer releases, so I dream of having it ready before then.

Another loose target is the Halloween season. I have this earmarked for the next story about Lizzie and The Hat. They are finally going to face actual vampires. This won’t be anything like you’ve seen before, and will take place mostly in the country music environment. They’re going to have to stalk their enemy across rodeo dances, county fairs, and such. There are some fun scenes already planned out, and Lizzie is going to tire quickly of this kind of music.

There is also a new character that I can’t wait to bring into the tale. I see him as a possible recurring character. If you’re old enough, you remember how James Garner always seemed to have that one smarmy guy show up in his work. My new character will fill that role, and could fit into future stories. Besides, he has a speech impediment that The Hat will make fun of. That brings out Lizzie’s “social justice warrior” and adds a few fun interactions.

This story will be the side project once I nudge Lanternfish along a bit. After it moves into the main slot, I might start another side project. This one would be a post-apocalyptic story with many earmarks of a western. I will also return to first person POV in this one.

This is an ambitious year, but I think I can make it happen. I have a couple of tricks up my sleeve after last year. First is that Grinders is already written, much like the first Lanternfish book was. Second is that stories about Lizzie and The Hat are generally short novels. If it works, the post-apocalyptic thing could be ready prior to 2021.

I have one problem that I’m trying to sort out. Maybe you can help me with that. I’m convinced that my best promotional effort is to publish the next book. Being a self publisher is a numbers game. I’ve been around long enough to see people fade after a book or two. I’m not one of those people.

Readers could take authors more seriously with a number of titles under their belt. That’s pure theory, and they would have to be good stories. I feel like I’ve reached that level, and could attract new readers by having a decent catalog of titles.

The problem arises in timing of those releases. I ran into a problem of releasing two books sixty days apart. Viral Blues did well enough, but I think Serang suffered because of this. This is a complex problem, but here are some of the factors to consider.

• I have a personal phobia of the summer months for a new release. I’ve never done well during summer, but that limits me to the nine other months. That becomes a book every three months during the sweet spot.

• Promotional fatigue is a real thing. It hits my blog followers, online circle, and it hits me, too. I will need to identify many more sites to promote my work. I don’t want to wear out my regular group of hosts. I like my hosts and regulars. I want to balance being a friend, offering my space to them, and being able to promote my own projects on occasion.

• Lanternfish is a trilogy. I don’t expect much fanfare for the second book other than from those who loved the first one. In my imagination, book two may sell better after the trilogy concludes. With this thought, could a summer release for book two serve just as well? That would help spread things out around the year. Am I selling the second book of a trilogy short?

• Could a blog tour with two or more books on the same tour have any benefit? This would cut down the number of promo posts, but each title would have to share stops along the tour. Is there a way to use pre-release sales in this scheme? You can have one book right now, and the other will be delivered in 60 days?

• Does the crack dealer method still work? Meaning does a giveaway for book one help move sales for book two or three? It used to work, but has that also changed?

Personally, I don’t like the idea of giving my work away. If $2.99 is going to break someone’s budget, they’d be better of paying the power bill. I have to admit, there might be a strategic advantage to some freebies. There used to be one, but things change so fast I don’t know anymore.

As far as titles that could serve as the gateway drug to my writing, The Playground kind of leads to Viral Blues. The Hat leads to Viral Blues and any other book in the series. Serang and Voyage of the Lanternfish could serve the same purpose for the Lanternfish trilogy. Honestly, 2020 might be too soon for this concept, but I’m open to suggestions if you have them.

I want to keep blogging two to three times per week. Yeah, it’s a place to talk about my work, but it serves its own purpose, too. I like chatting with you guys. I’m not afraid to talk about my writing efforts, but sometimes you get bulldogs, sourdough bread, camping trips and other things that add a bit of quality to life.

Otto is helping Dad today.

Story Empire has been a good thing for me, too. It challenges me to come up with appropriate topics, and while I don’t always pull it off, I come fairly close to the mark. I don’t know how much more I have to share there, but there are always new writers coming along, so revamping some things might be possible. That usually takes me a couple of times per month, so I’ll be seeing many of you over there during 2020.

These are ambitious goals, but they are within reach. I might not hit all of them, but I intend to give it my best effort. I hope you guys will come along for the ride. Do you ever make a business plan for the year?

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Big Sale for War of Nytefall

Charles is holding a big sale for the month of October. This is for his fantasy vampire series, so you can see the Halloween theme behind it all. This is a great opportunity to jump onboard.

War of Nytefall (CLICK ON IMAGE FOR AMAZON SITE)

For the month of October, all three War of Nytefall books will be available for 99 cents each.

I’ll be posting about this once a week and keeping up a pinned Tweet for the entire month, which is really it for promotions.  If anyone wants to host a simple promo post or copy/paste the above then let me know.  I can put some posts together for people, but I really can’t do anything complicated due to time restraints.  We can discuss things in the comments if you want to help.

There’s an ulterior motive here as well, which is why this isn’t working exactly like a big announcement promotion:

If I see enough movement of War of Nytefall with the new price then I will consider dropping all of my books to 99 cents ($2.99 for those Legends of Windemere bundles) for an extended period of time.  So, for all those people who wanted to read my books, but thought $2.99 was too much, this is your chance to sway me into an across the board price drop.  With my job, I can pay my bills, so I’m pushing for exposure on the books instead of royalties.  That means, this is a fairly easy contest for that crowd to win if they convince their friends to join in.

Do I expect there to be a lot of movement?  I have no idea, but October is the best time to promote my vampires.  So, have fun, enjoy the stories, and thank you to anyone who is willing to help spread the word.

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2019 Business Plan

I skip the whole New Years resolutions thing. If you enjoy it, have at it. What I like to do is outline my plan for the upcoming year. I’ve been known to look back at it here and there to see how I’m doing.

Last year, I pledged not to take on yet another social media platform. I signed up for Book Bub anyway. I like it as a presence for my books. It doesn’t require a lot of my time, and it gives me a nice place to post reviews of the books I read. I’ve transferred over a bunch of old reviews I wrote for people who are also there. I see they’ve done the same thing for me. Technically, there isn’t really a social aspect to it, but I put it in the same category.

Google Plus announced they are going away, and they won’t really be missed. About all I did with it was autofeed my blog there. I monkeyed with it for a few months, but never enjoyed it, or found any value.

The point is that social media has only produced minimal sales for me. I never really noticed a difference in my bottom line. Some of my author friends are even quitting Facebook now. I like the occasional Far Side cartoon, or bulldog video, so I’ll keep mine. With their advertising changing so frequently, it’s become kind of worthless for book promo.

Pinterest I really enjoy. Not for promotional purposes, but for ideas. I have images to inspire characters, paranormal art, science fiction, all kinds of things. I’ll keep my presence there, but for different reasons. It’s nice to forward a few images to my artist when I want a book cover or a new Lisa Burton poster.

Last year, I decided that my best promotional tool was to write my next book. Voyage of the Lanternfish is available as of a few hours ago. This is a pirate fantasy, with all the black magic and monsters you might expect in one of my stories.

I lost my critique group in 2016, then started relying upon beta readers. I like this process, but you have to find people who are willing to kick your butt. (Behind the scenes, of course.) In 2018, I lost my beta readers. This was devastating, but the end result was good.

I’m now part of a new critique group. While there is a difference between critique and beta, they both serve somewhat the same purpose. As a bonus, I get to hang out with a very talented bunch of people who are willing to kick my butt when I need it. (Behind the scenes, of course.)

These people have all written series, and are encouraging me to do the same. My own reading preference is for stand alone books, but I admit to enjoying a series on occasion. I understand the drill, hook them with the first one, then sell them additional stories in the same environment.

I’m still up in the air about writing stories where a previous book is a prerequisite. If I can pull it off, I would like any subsequent stories to be enjoyable even if you haven’t read the previous book. Honestly, I haven’t written a book where someone didn’t mention interest in a sequel.

Having said this, 2019 is going to be my year of the sequel, and possibly the prequel. I intend to write at least one more book in the Lanternfish environment, plus a prequel for one of the supporting characters.

In addition to all that, Lizzie and The Hat are going to make a return. The Hat is my most popular title, and I have multiple ideas that would be fun to explore. One at a time though, and with some dependence on whether the next one is popular too. The next one promises to bring back a few other old friends, and I’ve already started writing it.

That’s a big list, but I may be able to release three titles in 2019. Things would have to fall into place, but it could happen.

In a perfect world, I’d be about to start that cyberpunk novel I’ve been talking about for a couple of years. This one is intended to be a stand alone title. It went on the back-burner again, because I really need to explore the advantage of sequels.

Finances are a big concern. Book covers and promotional art are one thing, but advertising is getting expensive too. I would like to hire a promo company at least during the time around the book’s release. This is a push on multiple fronts in addition to any blog tours I might set up.

My mentality is to bounce around a lot. When I read, I change genres with every title, and I like that. When I write, I do the same thing. I’m starting to realize that many people are not like me. An author sparks their imagination with either a character or world building, and they want more. I intend to deliver some of that in 2019.

I’ve bounced around with promotions in much the same way. It all becomes somewhat like Whack-A-Mole after a while. My blog will remain my main focus, it will auto feed to other sites, but if you really want me you can find me here.

It’s all kind of calming to make these decisions. My focus will be on production of good fiction. There will be blog tours to help promote, and even some new Lisa Burton posters. I’m not going to spend time making graphics for Twitter, or figuring out how often to make Facebook posts about my stories.

I hope your 2019 is productive, positive, and enjoyable. I think mine will be too.

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